Before you guys start calling up the dork crew to lynch me, let me explain my post title. I know that a lot of blogging purists like to brag about how they only blog for the love of blogging. I honestly believe that most of them say that because they don’t understand how the blogging economy works. They don’t know how to make money online so they play the holier then thou card. They brag about how they don’t sell out etc. When i first started out, i read numerous blog posts about how “great content” makes money online. What a load of horse dung! Great content doesn’t make jack squat. Your ability to leverage the traffic and links gained from “great content” is what makes money online. If you want to see some greenbacks, you should visit your local book store and see what type of books sell best.
Most the books on the best seller lists are shitty. It’s the same with movies. I don’t recall the last time Hollywood cranked out a “great film.” Look at the popular magazines. They are filled with trash. Money has nothing to do with quality. It’s all about marketing. It’s all about recognizing what people want. In most cases, people want stupid stuff. Generally speaking, people are idiots. You have to cater to idiots to make money online.
If you write good content on your blog, you might turn off the stupid readers with fat wallets. You’ll be throwing words and phrases over their heads. Don’t use poetry in your blog verses. Don’t try to insert SAT words in your posts to sound pseudo intelligent. It’s a turn off. Be straight to the point. Explain things like you would to a 5th grader.
Ask yourself what you want out of your blog. If you’re reading my blog, you probably want to make money by blogging. If that’s the case, throw good content out the window. Write content that will get links from stupid people. Write posts are the very elementary. Insert pictures instead of long dictionary words.
If you don’t believe me, check out my income reports. I’m not rich because of my blog, but i probably make more with this blog then most of the MMO bloggers out there. If you’ve read any of my previous posts, you realize how terrible my writing is. I can’t write for shit. But i get paid. My vocabulary isn’t much higher then a 7th grader. I put up pictures of boobies and hot female celebs to cover up my inability to write with correct grammar.
The key to making money online is your ability to recognizing what people like. Instead of spending hours upon hours researching for your next post, spend that valuable time figuring out what how to create buzz. Skip the research and just write. Then, spend the time that you would have wasted on research to market your blog.
Content is very overrated. This is especially true for noobie bloggers. Who the hell reads your blog anyway? Why are you wasting your time on posts that never get read? In my opinion, it’s better to save the “good content” for later. (when you have more readers)